Photo: Staff
Levi’s has been churning out 501s—a near perfect example of the denim form, if you ask us—for a century-plus,replica Audemars Piguet watches, but that doesn’t make it immune to seasonal trends and variations. At its Fall 2010 preview last night, the San Fran-based label debuted its collection for the season ahead, displaying a new emphasis on tops—in a variety of chambrays, denims, wovens, and chunky knits—and a still-going-strong taste for boyfriend dressing. That’s a concept, especially for jeans, that’s been kicked around plenty in the last year, but the brand made a case for life in it yet. Several styles were slouchy and threadbare, with ultra-distressed patches (clothing maintenance not being your boyfriend’s strong suit, apparently), but our favorite was a boxy, pleated pair (pictured). Pleated jeans have historically been a tough sell for all but the eighties German tourist, but shown with small cuffs, boyish flats, and a thick, marled-wool cardigan, they looked fresh and cute.
As for the Levi’s gal’s boyfriend, if he’s wearing the label’s Fall menswear, he’ll be spending some time down by the docks. A workwear-ish, all-American spirit pervaded the men’s collection,replica Mont Blanc watches, from heavy flannels and dark jeans to a patched denim jacket, but the styled accents were nautical—scratchy rope belts and Bean boots. He could be a contender.
—Matthew Schneier